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Archive of postings for 7.2010
South Africa 2010, eight ways to make money
Missing only 109 days to start the World Cup South Africa 2010 and there are already 2 million tickets sold.
Undoubtedly one of the most anticipated sporting events and enjoyed around the world is both an extraordinary business opportunity.
The adrenaline and passion that motivates this event wakes that big companies like Sony, Televisa and Coca-Cola are already targeted, but you, as a small or medium business can also take advantage of this great event. Today I share with you 8 ways to make money from South Africa 2010.
• Sales of jerseys of the teams. You can invest in making economic camisoles the favorites to sell them in shops and markets in your area. Whether you have experience and infrastructure to create it or wholesale purchases to a local dealer and resell. You can rest assured that at this time many fans will want to have the shirt of one of the favorites: Brazil, Argentina, Germany, Italy and if your country is in the cup, surely many of your national team.
• Food and drinks in the right place. To enjoy a good game of football, nothing better than a place with delicious food, good drinks and a big screen TV together with your best friends. If you have a restaurant, a restaurant or a picnic, give your business a touch of World Cup. Decorate according to the event, make sure you have a good World Cup television and packages for your customers to choose you as their favorite choice. And what about special promotions such as "if our team wins free drinks ".... or something similar .... Sure you triple your sales!
• Sales of TV sets. If your business has to do with electronics or electrical distribution, be prepared to get the best benefit to market televisions. The World Cup is every four years and everyone wants to have a good TV to maximum enjoyment or for their children can watch their favorite cartoons without preventing it from watching the games: D is a proven fact that TVs are a best-selling products at this time.
• Sale of souvenirs. Similar to the first point would be to consider the possibility of marketing accessories of the favorites such as bracelets, caps, key chains, posters, banners, photo mugs, etc. The variety is immense and the only limit creativity.
• Album of prints. A big business that sells clever during the world cup are the albums with the players of the teams. The strategy of an album is to create a product that children and young people "as a challenge" to fill through the purchase of stamps or stickers with pictures of players from the cup. If you develop a business plan and budget, printing costs versus return on sales can be a highly profitable business.
• Sale of footballs. If there is a product that multiplies its claim in the world are the balls or footballs. Young people and especially children are thrilled with every game and almost everyone wants to play football. Whether that manufacture or distribute, soccer balls are an excellent business opportunity to consider.
• Create a web site on the World Cup. One way to make money online is to create interesting web sites on the major events. You can create a site or blog that contains fresh and interesting news about the World Cup. This is an ideal time for a website with good content may be highly valued by football fans looking for information. The way to monetize your blog is selling ads or reselling your site once you have a good visitor traffic.
• Calendars party advertising. If you want to brand presence can print and give away calendars with the dates of the games room for the person to keep track of the markers. These calendars are usually very popular but people always gets the most creative or the most practical so if you want your brand to stay in the pocket of your potential customers and can do so from your own design.
"The consumer invites good spirits, when people are happier there is greater willingness to spend," Francisco Alcaide,... read more |
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An ice cream shop: business plan
The summer and heat is coming and what better way to take advantage considering investing in a business that is noble and potentially profitable at all times: an ice cream shop or ice cream parlor.
Today I present a complete business plan for the installation of an ice cream parlor. (Please note that a thorough reading will take about 10 minutes.)
Business Description
Fundamentally the role of business is selling ice cream of different flavors and soft drinks under the concept of retail store (or newsstand).
For this, the strategic allocation is based on the acquisition of an ice cream franchise with a company with extensive experience in the market as it is ... (Name of the franchise consider) who will provide and regulate the standards of preparation, presentation and quality.
Target Market
Our product is mainly aimed at those people moving on foot around our store to be located at the following address (location), and our product especially attractive to children who are the biggest consumers of ice cream.
It is also expected to reach all those who for work or recreation require a simple refreshment on the road.
If your business is located in a mall or parking lot with enough time can be considered as a potential market for people who travel by car.
Competition
According to research carried out visually, in the immediate vicinity there are less than 1km. away round so only __ store (s) with similar characteristics to ours distributing ice cream brand X. And in a longer distance range, an average of 3 km to the round there are a similar ice cream __ whose level of care as found corresponding to: (good, bad, fair).
We found that the other stores that compete with our business have a low level of demand on Monday and Tuesday, a level of regular customers on Wednesday, Thursday and Friday and a high level of sales at the weekend, with Saturday and on Sundays preferred by customers for use of our product.
Business Location
Our business is located at the following address __________________________.
The recommended actions for a kiosk are: 4-6 m2
The recommended actions for a store are 20 to 30 m2 considering the possibility of offering tables and chairs to customers of the product for local consumption.
The estimated rent for a kiosk depends on the location, but we recommend a range of:
us $ 100 to $ 200 if a neighborhood or residential area
us $ 200 to $ 300 if you are an established commercial center and depending on the visibility and traffic of people crossing the point
For a shop considered equivalent values depending on the size in square meters of the premises to rent.
Schedules
Considering that the days of increased demand for ice cream are on weekends, set the following schedule of hours:
Monday to Friday afternoons from 14:00 to 19:00 hours
Saturdays and Sundays all day from 10:00 to 19:00
You must consider special scheduling requirements shopping if you are located there.
Business Management and Operations
The business will be attended personally by the owner (a) for weeks and hired an aide for the weekend. The owner will be responsible for making decisions and supervise the proper operation of the business over the weekend should be regarded as one of its office on Saturday to visit the business and / or Sunday to ensure that it properly marche.
Additionally, the owner must act as care manager important aspects such as product purchases (inventory) control and service payments, managing all accounting aspects including tax payments and billing, local and salary payments (s).
Potential Risks
Within the risks to the business and its operation could be exposed are:
• Poor customer: Failure to properly choose the location of the same or if the local access conditions are not right
• Insecurity:... read more |
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10 Keys to Success we can learn from McDonalds
They may not be the best burgers in the world, but surely, their business model has conquered the planet. Recognized as an organization of the highest quality, it is said that a country where there is McDonalds is considered a civilized and modern.
Who among us did not want to own a successful franchise BicMacs insured? But what are the keys to the success of McDonalds?
Some preliminary data:
• local 26.000 distributed in 126 countries
• serve over 40 million customers each day
• founded in 1955 by Ray Krok
• sold about 145 burgers per second
• continues to grow at a rate of 3-8 per day local global
• around the world use the same menus
• one of the most admired brands in the world
• 8o. place in the ranking of the top 100 companies
• employees who always smile to the customer
Secrets of success:
1.Su founder envisioned a business that meet a need. Ray Krok is said that he was "just" an unknown seller of ice cream mixer, envisioned the business opportunity when he observed that many people in and out of a hamburger restaurant of one of its customers. He saw the success they could have provide prompt service consisting of hamburgers, fries and milkshakes. "
2.Fundamentó your business in a concept: "quick service". Ray-care services development quick and immediate delivery to the customer. Also, opened in Chicago the first successful restaurants offering customers the opportunity to pass through their food without having to get off of your car. The idea was that they were full from the first moment of opening.
Krok 3.Ray more than a restaurant, I think a franchise chain. Today McDonalds is one of the options secured more successful franchises in the world. Ran guarantee Franchises Krok and residual income generations each burger sold to date around the world.
4.McDonalds has a strict training system for its employees. Created by its founder, employees and store managers have to receive the courses offered by the McDonalds Hamburger University. Are developed and constantly improving training systems to ensure excellent customer service.
5.Limpieza extreme. A fundamental value. Since its first restaurants, cleaning has been a defining factor of success. Krok personally made sure that the apartment was impeccably clean and performing regular inspections to ensure that its standards are met. They say that in certain occasion, stooped down to check the tables and found a piece of gum stuck on a table, that it removed!
6.A its partners are not required for academic excellence. To work in McDonalds, its employees do not have to be (necessarily) have large university or academic achievement. But if they require other equally or more important qualities such as loyalty, dedication and service. In fact, the organization has a very familiar environment that promotes these values.
7.Manejan an open-door management policy. It is said that managers and middle managers are always accessible. It always seeks to eliminate bureaucracy and any employee can approach with confidence and talk with their managers. Constantly being asked for their views of the contributors, surveys are conducted and sought to take them into account when important decisions.
8.Su main goal: total customer satisfaction. The restaurants have strict quality standards and procedures that must be fulfilled to the letter. Choose their suppliers carefully to ensure the best quality products. The atmosphere, staff and everything is taken care of with one goal: ensuring the delivery of a fast, well prepared and to ensure total customer satisfaction.
9.Ofrecer best price ever. Its corporate mission is defined as "fast serve a limited menu of appetizing hot meals in a clean and pleasant restaurant for a good price."
Atidenden 10.Te always with a smile.... read more |
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Formula for Coca-cola
Some think that the formula for Coca-Cola is hermetically secret. But did you know that not?
Would you like to discover the famous and sought-after formula to make the drink and become the next billionaire businessman?
Today an interesting reflection that will help us understand the importance of creating business systems, not just products.
At the end of this post you'll find a link to see the formula for making Coca-Cola offered wikipedia and actually corresponds to versions of the notes taken from its inventor John S. Pemberton.
However, before you go running and get it, let me invite you to make the following arguments:
1. Imagine you are really able to follow the recipe and make a drink identical to the original
2. What would you do with it? How would seek to compete with Coca-cola?
3.y if so, what name would you use to compete. Spark-Something like coca or similar?
4.Y How would you make your potential customers know they are identical products and just as delicious?
5.Y if we still manage to convince ...
6. How many customers expect to sell the product? (Did you know that we sell about 45,000 bottles of Coca-cola per second ...?)
7. How would you distribute it worldwide?
8. How would promote your drink coca-Spark?
9. What price would you wear? or rather, How could you improve the price?
10.Y finally, why people should consume coca Spark-if you can find Coca-Cola anywhere in the world?
If you can see beyond the outlandish answers to these questions, you will understand that companies like Coca-cola have something much bigger and powerful than just a product or in this case a "simple" drink.
The success of these corporations is the construction of systems that revolve around a product. A marketing system, marketing, distribution, over 100 years of work and millions of dollars in the construction of a prestigious brand recognized around the world.
So, pretend to compete with the most refreshing drink in the world, in fact could only be done with a system and a marketing strategy similar scale and even more.
You can find the formula to produce Coca-Cola here. Ah, but forgot one detail, you can see the entire recipe but this includes a secret ingredient 7x coded as is known by only a few engineers at the company who retain the exact portions of the mixture. And in fact, even this mystical element 7x is one of the most powerful marketing strategies.
So you know, more than a good product should work in an amazing way of business. |
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10 Ideas to make money writing
If your passion is writing and looking for opportunities to build on this precious gift today will discuss 10 ideas to make money ... writing.
And there are many ways to use your talent as a writer to publicize your ideas, thoughts and knowledge and also generate extra income.
Definitely the way to become a professional writer as well as appearing in editorials important or publish your own books can take time.
However, on this blog believe in dreams, believe in the effort and believe in the capacity of every man and woman to turn their talents and ideas into money. So for anything to give up your dream, in contrast, work hard and go step by step, and these are some suggestions:
1.Escribe a blog. Some time ago we talked about how you can write your own blog and make money with it. And both believe in this idea, we created this site with everything you need to know to create your first blog and generate income. Go TuPrimerBlog.com
2.Type books for children. The educational material and entertainment for children is scarce and highly valued by educational institutions for children's books written with interesting and entertaining stories.
3.Create a local newspaper. A local newspaper is a product with high content of interest to your neighborhood that you can print with little investment. In this public interesting notes about local events, news and general information. The strategy is to create an attractive and interesting newspaper to distribute "free" in the area and sell advertising space that will be attractive to businesses in the sector.
4.Ofrece editing. If good writing, grammar and spelling are your strength. Then you can earn money by providing editing and proofreading services for other writers. Your services are to review and document finishing for which many writers have the time or knowledge.
5.Publications your blog articles on networks. It might not interest you have a blog and have to deal with all aspects concerning the administration of it as advertising, buying domain, hosting, registration in directories, etc. If you really like is to write, then you know that there are many blogs network services to which you can subscribe and get paid for published articles. Of course, income is somewhat lower but you can make more doing what you love really do: write!
6.Ofrece designing advertising brochures. Businesses are constantly printing advertising material to offer their products or services. However, properly translate their ideas and convey powerful messages that impact on consumers is a requirement that is not always able to meet. Here you can enjoy your gift and let you know with your ingenious designs and texts.
7.Redacción manuals. Another common need is companies writing manuals of various kinds. From instructive technical to legal documents, writing of these manuals require skilled personnel who can work with patience, professionalism and excellent drafting skills. Over time, you could form a company dedicated specifically to this type of service.
8.Technical preparation and review of resumes. Many job seekers do not know how to prepare a resume and professional clear that impacts their employers. You can offer an affordable help desk for review of these personal documents helping them to better convey the proposal to work while you earn money from the comfort of your home.
9.Servicio translations. If you also have talent for writing, then you can dominate other languages perfectly provide professional translation service. This service is ideal for many multinational companies who want to convert all your information in different languages to reach other markets. Furthermore, this is a well-paid service that lets you earn very good money.
10.Escribe your own little books. Write about what you like and create your own books. They can be poems, stories, motivational issues or even recipes. The important thing is that you do... read more |
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23 Sales Techniques for NO Vendors
Face it!, Not everyone likes sales and not everyone knows how to sell.
However, "the number one skill to succeed in life and in business is learning to sell" - Blair Singer
If you're one of those people who are difficult to track sales, but recognize its importance and are willing (a) to take a first step to learn techniques and improve your company's revenue, this article is for you.
You can have the best product in the world, maybe you have great prices and a great administrator. And all this is excellent, but if you are not selling effectively, your earnings will be poor and your business may fall sooner or later financial crisis.
Sales generate cash flow for your business needs to stay alive and healthy and therefore, these tips are practical and economical to start improving your sales starting today.
1. If you're not a born salesperson or you do not have sales skills, sales purchase a book today and start learning about it.
2. If you are a seller, is preparing a training for all staff in your company and do it periodically.
3. Make sure everyone in your company are clear that they are all sellers.
4. If you have vendors, working closely with them. Capacitalos, motivalos, offer a good incentive scheme. They are a great asset for your business.
5. Design good or improving sales tools that you currently have: catalogs, brochures, quotes, flyers, billboards, etc.
6. Create a compensation system for customers who recommend you to other customers. Your customer, as satisfied as such, also a salesman working for you (and free).
7. Use these low-cost tactics to promote your business and attract more customers.
8. Implements a home delivery system and further expand your regional market.
9. Create offers and hooks that attract the attention of your client.
10. Study your competition and creates a differentiating factor that adds value to your product or business.
11. Improve your customer service hours. It opens earlier and closes later.
12. Awards top sellers.
13. If you do, you propose you from today, specific sales goals. To measure and analyze monthly quarterly and annual periods is a good technique.
14. He works tirelessly to achieve your sales targets.
15. Implements best services.
16. Give value to your services.
17. Dare to do new things, creative, resourceful and measure the results.
18. If you have not already, create a website to promote your business online. In this way attract new customers.
19. Improve your payment systems. Expand your acceptable means of payment so that your customers can be easier to buy.
20. Consider implementing a system of credit.
21. Create a system that rewards frequent customer loyalty of your best customers.
22. It provides as much as possible the purchase of your product either by improving the visibility or placed in other locations to attract your customer.
23. Use your phone as a sales tool. Telemarketing can be well used an incredible strategy to attract new customers.
And if you still have any doubts about the importance of sales and the need to be more competitive every day, you should know:
• Before the client come to your business in search of your product. Today, your product must reach the customer.
• Before the client evaluating your business as an option. Today, the customer will have dozens of options similar to or better than yours.
• Before the customer bought near you. Today the customer can buy anywhere in the world via the Internet and receive the product at the door of his house.
• All sale: sell your personal presentation, sells its language, sells local cleaning your sells the presentation of your product, sell your logo, your slogan sells, sells the presentation of your documents, everything sells.
• The company that develops best sales techniques has only one destiny:... read more |
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301 Redirection
Sometimes we change a website domain, and let the old. In these cases it is interesting to keep the domain for a while and make a redirection site, for all content that index is not lost.
There are many ways to redirect, but only one is valid only want to lose the positioning worked, as by the 301 will push the values of PageRank and baclinks we already had in our old URL.
The 301 is a "server status" of the HTTP protocol standards, as we find the message "404 Not found" or "500 Internal Server Error." The 301 is "Moved Permanently '"
This state can be easily created by the webmaster, either by creating a page with PHP or ASP with this redirection. Or even from the server tools by RedirectMacth 301 (module 'mod_alias' Apache) |
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Affiliate Marketing And Targeted Web Traffic
Much of the affiliate program participants tend to forget something that is fundamental and pivotal role to succeed in affiliate marketing and ultimately make sales for their affiliate programs, and this is generating traffic message to their members.
How is natural if there is no Web traffic and highly targeted traffic, no one will see your affiliate products and as a result, nobody will buy these products or services that are pre-selling.
Here are three recommendations that I can apply, with great success and will allow you to get a better search engine rankings.
In short, achieving a high number of visits to your website and convert those visitors into prospects and those prospects into customers buy from you again and again:
1 .- Creation of Articles - Publish your articles.
I suppose you've heard of the article directories. If not, you commented that these article directories allow you to publish, on a segmented, your own items and end of the article you can include your signature in which you put the URL of your Web site online.
Using this method will get, if your article is about relevant content on your website that your readers read your article and click on your link.
You should write at least five articles a month. The more you write, the better.
2 .- SEO - search engine optimization.
If you already have a website online, you surely know what is SEO. If not, you should immediately begin to become familiar with the term.
Optimization for search engines could have a major impact on the success of your Web site
One of the most important things for SEO is content. Quality content and relevant.
You could also use the keyword tool. Research key words or phrases that people use to do searches, and try to use them in your content. Use words or phrases will allow you to increase traffic to your website.
3 .- The Blogs. Run a blog and fill it with good content.
In a time now, the popularity of blogs has experienced dramatic growth.
Many online businesses are using blogs to increase traffic to your website. And this is because search engines are very sensitive to the content and frequency with which they are updated.
You can create a free blog at wordpress.com or use your own hosting and install it there.
My recommendation is that you better install it on your own server.
The managing your own blog lets you fill it with your own content.
You can make your recommendations, always wisely, and create the necessary explanations about the product which you are pre-selling.
Also why do not you create your own content. You can use third-party content extracted from the article directories.
I recommend that you publish your own content. This will give added value to the blog. The more post you make, the better. At least three times a week.
One thing to take into account, is to remember to put the link to take readers directly to your affiliate pages.
If you do things right, this allows you to have more traffic to your website. By following these three recommendations, Logaras not only more traffic to your website, but your sales will increase dramatically. |
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Consistency between the market and the products you promote
The affiliate marketing, while is not very popular in the Hispanic world, is a fantastic way of doing business on the Internet, provided it is done in the right way.
It is crucial, crucial I would say, that there is congruence between the message and the market one is addressing.
I mean, suppose you have a blog about gardening. Then you go and you place banners and links, for example, product marketing.
Do you think you're going to generate sales? Most insurance will not generate any sales, or if you get a conversion ratio is very low, negligible.
Now suppose you're in the right market, say you have a website or a blog that addresses issues of online marketing and promoting goods or services you are marketing online. What people usually do is put banners and links, here and there with your referral link. Nothing more.
This is not the right thing to do. The right way, among others, is for example, write an article related to that product or service and ultimately put a link to that recommended resource.
People mistakenly believe that putting an image, a banner is to promote third party products. And no, this is not promoting affiliate products. Or not intelligently and effectively.
The task of one when you want to affiliate marketing is pre-selling, ie do everything necessary so that when people get to the page selling a product or service that you have pre-sold pre-sold giving benefits or making know the importance of that resource, be prepared to buy.
One strategy you could use would be to endorse the appeal saying: "I recommend this product because I've used it, because it is of very high quality and because I think it will help in this, and what else."
Most affiliates promote products that have not even tried, and this is also a mistake. Because, how are you going to recommend something and Logar convey the idea of recommendation if you do not know exactly what you're recommending?
So the key pre-sales is to promote a resource that preferably have tried.
Although perhaps the worst mistake you can make when you want to promote third party products, is not to build your own list of opt-in marketing.
You should make a landing page to capture prospects of this market without anything to promote a single product.
If you handle the topic X, do a landing page where you bring people to subscribe to your opt-in newsletter and you offer a free report or audio, or video, anything to get people to subscribe to your list. Well, anything not to be of direct relevance to this niche market, and that obviously is of quality.
Once people have subscribed to your list and have already begun to create value and nurture that relationship with that list, now if you can start to promote not just one but multiple products.
Focus on your list, your prospects, giving value to it using free resources. Create a mutually beneficial relationship with your prospects, you'll fidelízalos and everything to gain because you've already pre-sold, not only the importance of that product, but because you are transmitting that trust and credibility that have placed in me to give content high quality and are more likely to buy.
Finally note that the great advantage of affiliate programs you do not have to worry about questions such as customer or need to be constantly developing new products.
But this as long as you do it the right way, so smart.
Build your own marketing list, maintain a mutually beneficial relationship with it and explótala in the best sense of the term.
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Techniques and ideas to illustrate stories
Worth a visit in stride as the web program offers different ways. All is very interesting and attractive when illustrate stories.
A contes mA is aimed at children and produced by TV3. The project, supported by the Department of Education of the Government, has adapted a hundred stories, from diverse cultural traditions, combining oral and written literature with the illustration, art and music.
In the web program presents the stories (sorted by character, geographical origin, artistic technique used to illustrate, title, author and illustrator), workshops (drawing, illustration, composition and subtitling) and a Blog which will indicate the updates.
We will go slowly watching the various proposals, for example, choosing the technique that most interests us and enjoy!.
In the section of the workshops, including four interactive applications among which the collage workshop, which allows you to cut and create shapes from textures, colors and sizes of paper to create virtual characters and settings of stories . Once the composition can print or save your work to keep working on it later.
It seemed to me a real discovery. The pity is that not available in Castilian but the texts are understood fairly well, and visually it is a great resource, very interesting.
What do you think?
By the way, if you are interested in the subject of the picture and you pass by Oviedo, I advise you to visit the exhibition books, colors and letters until April 3 can be seen at the Exhibition Hall of the Spanish café which shows the editorial work of the Asturian Paint Paint, which received the 2008 National Award for best children's book published by his book How are the books?. |
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