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Formula for Coca-cola
Some think that the formula for Coca-Cola is hermetically secret. But did you know that not?
Would you like to discover the famous and sought-after formula to make the drink and become the next billionaire businessman?
Today an interesting reflection that will help us understand the importance of creating business systems, not just products.
At the end of this post you'll find a link to see the formula for making Coca-Cola offered wikipedia and actually corresponds to versions of the notes taken from its inventor John S. Pemberton.
However, before you go running and get it, let me invite you to make the following arguments:
1. Imagine you are really able to follow the recipe and make a drink identical to the original
2. What would you do with it? How would seek to compete with Coca-cola?
3.y if so, what name would you use to compete. Spark-Something like coca or similar?
4.Y How would you make your potential customers know they are identical products and just as delicious?
5.Y if we still manage to convince ...
6. How many customers expect to sell the product? (Did you know that we sell about 45,000 bottles of Coca-cola per second ...?)
7. How would you distribute it worldwide?
8. How would promote your drink coca-Spark?
9. What price would you wear? or rather, How could you improve the price?
10.Y finally, why people should consume coca Spark-if you can find Coca-Cola anywhere in the world?
If you can see beyond the outlandish answers to these questions, you will understand that companies like Coca-cola have something much bigger and powerful than just a product or in this case a "simple" drink.
The success of these corporations is the construction of systems that revolve around a product. A marketing system, marketing, distribution, over 100 years of work and millions of dollars in the construction of a prestigious brand recognized around the world.
So, pretend to compete with the most refreshing drink in the world, in fact could only be done with a system and a marketing strategy similar scale and even more.
You can find the formula to produce Coca-Cola here. Ah, but forgot one detail, you can see the entire recipe but this includes a secret ingredient 7x coded as is known by only a few engineers at the company who retain the exact portions of the mixture. And in fact, even this mystical element 7x is one of the most powerful marketing strategies.
So you know, more than a good product should work in an amazing way of business.
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